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Title: Worten's mobile application creation: adding customer value or a pressured digital response?Author: Rosa, Inês Silva AlvesLanguage: InglésRepository: 73
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Title: Zara's case study: the strategy of the fast fashion pioneerLanguage: InglésRepository: 73Subject: Fast Fashion / Marketing / Strategy / Generations of consumer / Estratégias de marketing / Indústria têxtil / Moda / Comportamento do consumidor / Comércio eletrónico / Geração / Caso pedagógico / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / L1 / L81 / M31 / J Labor and demographic economics / L Industrial organization / M Business administration and business economics - Marketing - Accounting - Personnel economics
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Title: The influence of entrepreneurship in planning an internationalization strategyAuthor: Fonseca, João Francisco PinaLanguage: InglésRepository: 73Subject: Strategy / Strategic planning / Internationalization / Entrepreneurship / Estratégias / Planeamento estratégico / Internacionalização / Empreendedorismo / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / F23 / L26 / Y40 / F International economics / L Industrial organization / Y Miscellaneous categories
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Title: Re-designing a go-to-market strategy to Portugal Telecom's Telecare ServiceAuthor: Soares, Andrea LoureiroLanguage: InglésRepository: 73Subject: Ageing / Elderly / Health / Telecare / Strategy / Portugal Telecom / Envelhecimento / Seniores / Saúde / Teleassistência / Estratégia
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