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Query: COMMUNICATION TECHNOLOGIES Year: 2015 Year: 2014 Document Type: Tesis Language: Inglés

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Title: Institutional change and the implementation of innovative management accounting frameworks in a Portuguese government agency
Author: Pimentel, Luís Pedro Vilela
Language: Inglés
Repository: 73
Subject: Institutional and organizational change / Management accounting and control frameworks / Institutional entrepreneurship / Practice variation / Case study / Mudança institucional e organizacional / Instrumentos de controlo de gestão e de contabilidade de gestão / Estudo de caso

Acceder
Title: To whom do we communicate? stage tailoring and framing of health messages in the promotion of fruit and vegetable intake
Author: Godinho, Cristina Isabel Albuquerque
Language: Inglés
Repository: 73
Subject: Mensagens de saúde / Adaptação ao estádio / Enquadramento da mensagem / Consumo de frutas e vegetais / Health messages / Message tailoring / Message framing / Fruit and vegetable intake

Acceder
Title: An e-portrait of international business schools’ strategy: an exploratory study on business strategy and value proposition as reflected by internationally accredited business schools’ web sites
Author: Santos, Maria João Sousa Inácio dos
Language: Inglés
Repository: 73
Subject: Business school / Higher education / Strategy / Internet marketing / Escola de gestão / Ensino superior / Estratégia / Marketing digital

Acceder
Title: How much are you willing to pay? The effect of corporate social (ir)responsibility in consumers of national and foreign brands
Author: Ribeiro, Inês Silva
Language: Inglés
Repository: 73
Subject: Corporate social responsibility / Corporate social irresponsibility / Country of origin, / Consumer / Willingness to pay / Purchase intents / Responsabilidade social corporativa / Irresponsabilidade social corporativa, / País de origem / Consumidor / Disposição para pagar / Intenções de compra

Acceder
Title: A study about E-WOM on an economic crisis context : the case of telecommunications
Author: Ferreira, Hugo Miguel Fidalgo
Language: Inglés
Repository: 73
Subject: Marketing / Brand preference / Network industry / Reputation

Acceder
Title: Portuguese cultural standards from Thai perspective
Author: Cirne, Ganjanawan Grabgraigaew
Language: Inglés
Repository: 73
Subject: Cross-cultural management / Cultural standards / Portugal / Thailand

Acceder
Title: Improved strategies for speaker segmentation and emotional state detection
Author: Lopez Otero, Paula
Language: Inglés
Repository: 33
Subject: 3325 Tecnología de las Telecomunicaciones

Acceder
Title: The perception and acceptance of home office in: the information technology industry
Author: Jablonska, Marta Elzbieta
Language: Inglés
Repository: 73

Acceder
Title: Explore the perception of millennial generation about csr in fashion luxury brands
Author: Pinto, Maria Clara Laso
Language: Inglés
Repository: 73
Subject: Millennial generation / Corporate social responsibility / Fashion luxury brands / Geração milénio / Responsabilidade social corporativa / Marcas de moda de luxo

Acceder
Title: The challenge of enhancing a luxury brand without awareness in a perfumery
Author: Gregório, Vânia Catarina Pereira de Barros
Language: Inglés
Repository: 73
Subject: Designer fragrances / Fragrances / Luxury brands / Luxury communication / Luxury brand marketing plan / Perfumes de designer / Perfumes / Marcas de luxo / Comunicação do luxo / Plano de marketing de marcas de luxo

Acceder

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