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Author: M. D*** Repository: 73 Document Type: Tesis Year: 2013 Subject: CRM

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Title: Corporate project: monetizing mobile CRM services in a large scale
Author: Dias, Fábio Ricardo Santos
Language: Inglés
Repository: 73
Subject: Mobile customer relationship management / CRM / Mobile marketing / Gestão de base de dados / Database management

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Title: Gestão de benefícios do CRM: um estudo de caso
Author: Dias, Paulo Edgar Taveira
Language: Portugués
Repository: 73
Subject: Investimentos em SI/TI / Gestão de benefícios / Abordagem de Cranfield / CRM / IS/IT investments / Benefits management / The Cranfield approach

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