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Subject: Strategy development Document Type: Artículo

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Title: Estrategia de marketing emocional para la promoción de locales de servicios gastronómicos en la ciudad de Bahía de Caráquez. Ecuador / Emotional marketing strategy for the promotion of gastronomic services premises in the city of Bahía de Caráquez. Ecuador
Author: Carbache Mora, César / Zambrano Zambrano, José Luis / Lemoine, Frank Angel
Language: Español
Repository: 57
Subject: Emotional marketing / Gastronomy / Strategy / Marketing emocional / Gastronomía / Estrategias
Title: Design and implementation of a balanced scorecard in a colombian company
Author: Cano A.J. / Vergara J.J. / Puerta A.F.
Language: Inglés
Repository: 61
Subject: Balanced scorecard / Performance measurement / SMEs / Strategy
Title: Management model of the Colombian exporting company: decision analysis, strategy and geo-knowledge / Modelo gerencial de la empresa exportadora colombiana: análisis de decisiones, estrategia y geoconocimiento
Author: Gutiérrez O., Jahir A. / Concha V., José R.
Language: Español
Repository: 40
Subject: Strategy / multilatins companies / geo-knowledge / exporting management model / Estrategia / empresas multilatinas / geoconocimiento / modelo gerencial exportador

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Title: Análisis estratégico de cluster de servicios logísticos / Strategic analysis of cluster of logistics services
Author: Salas Navarro, Katherinne Paola / Acosta Villa, Carlos Manuel / Sandoval Cortes, Liliana / Pacheco, Gustavo / Mercado Caruso, Nohora Nubia
Language: Español
Repository: 57
Subject: Cluster / Competitiveness / logistic services / Strategy / Competitividad / Estrategia / Servicios logísticos

Acceder
Title: Desafío de la gerencia integral en las universidades públicas de la zona de frontera / Challenge of the integral management in the public universities in the border zones
Author: Cardeño Portela, Edwin / Cardeño Pórtela, Noralbis / Bonilla Blanchar, Edgar
Language: Español
Repository: 57
Subject: Gerencia Integral / Estrategia / Competitividad / Universidades / Integral Management / Strategy / Competitiveness / Universities

Acceder
Title: Distance higher education in Portugal: a disruptive strategy
Author: Bento, P. / Sousa, H.
Language: Inglés
Repository: 73
Subject: Distance higher education / Coopetition / Strategy

Acceder
Title: Institutional reorientation: the case of Universidade Aberta
Author: Bento, P. / Sousa, H. / Almeida, M.
Language: Inglés
Repository: 73
Subject: Strategy / Restructuring / Distance learning / Innovation / Data mining

Acceder
Title: h3 gourmet: great to go upmarket, but are people willing to pay for the difference?
Author: Crespo de Carvalho, J. / Silva, R. / Syed Alwi, S. F.
Language: Inglés
Repository: 73
Subject: Strategy / Branding / Differentiation / Stuck in the middle / Fast-food and gourmet

Acceder
Title: Pereira Diamond: benefits management framework
Author: Teixeira, C. / Pereira, L.
Language: Inglés
Repository: 73
Subject: ROI / Business case / Benefits management / Value management / Strategy

Acceder
Title: How to shape a business service to its customers' exact needs: a hostel in Lisbon
Author: Faísca, H. / Pereira, L.
Language: Inglés
Repository: 73
Subject: Business plan / Entrepreneurship / Hostel / Marketing mix / Strategy

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