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Document Type: Tesis Repository: 73

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Title: Application of experiential marketing in the revival strategies of traditional food markets : the case of mercado de San Miguel
Author: Kushnir, Ekaterina
Language: Inglés
Repository: 73
Subject: Customer experience / Experiential marketing / Traditional food markets / Revival strategy / Experiencia do consumidor / Marketing experiencial / Mercados comida tradicionais / Estratégia de revitalização

Acceder
Title: Touristic destination image : a study on Lisbon’s touristic destination image
Author: Santos, Dulce Rosa
Language: Inglés
Repository: 73
Subject: Turismo / Viagem / Marca / Marketing / Tourism / Travel / Brand marketing

Acceder
Title: Desenvolvimento de um plano de sucessão na área de sinistros da Lusitânia companhia de seguros, SA
Author: Andrade, Felipa Maria de
Language: Portugués
Repository: 73
Subject: Carreira / Gestão de carreiras / Práticas de gestão de carreira / Plano de sucessão / Career / Career management / Career management practices / Succession plan

Acceder
Title: Business plan of Naturil
Author: Costa, Fábio Luís de Carvalho Barreira
Language: Inglés
Repository: 73
Subject: Business plan / Rural tourism / Sustainable tourism / Experience / Plano de negócios / Turismo em espaço rural / Turismo sustentável / Experiência

Acceder
Title: O balanced scorecard como catalisador da auto-suficiência das PME portuguesas : estudo de caso
Author: Caseiro, Luciana Pedrosa de Oliveira
Language: Portugués
Repository: 73
Subject: Balanced Scorecard / PME Pequenas e Médias Empresas / Estudo de casos / Estratégia organizacional / SMEs Small and Medium Enterprises / Case study / Organizational strategy / Portugal

Acceder
Title: International marketing and expansion plan : a strategy for Companhia Agrícola do Sanguinhal for the USA market
Author: Pereira, Luís André Vargas
Language: Portugués
Repository: 73
Subject: Marketing and expansion strategy / Wine market / Internationalization / Estratégia de marketing e expansão / Mercado de vinhos / Internacionalização

Acceder
Title: Social media plan : FNAC
Author: Marques, João Pedro Rafael
Language: Inglés
Repository: 73
Subject: Social media / Word-of-mouth / FNAC / Digital marketing / Passa-palavra / Marketing digital

Acceder
Title: Implementação do balanced scorecard na indústria farmacêutica
Author: Duque, João Pedro
Language: Portugués
Repository: 73
Subject: Estratégia / Controlo de gestão / Balanced Scorecard / Avaliação de desempenho / Strategy / Management control / Performance evaluation

Acceder
Title: Buscaonibus plataforma eletrónica de venda de titulos de transporte de autocarro no Brasil : plano de negócios
Author: Sousa, João Miguel Soares Eusébio de
Language: Portugués
Repository: 73
Subject: Plano de negócios / Internet / Comércio eletrónico / B2C / Business plan / E-commerce

Acceder
Title: A contabilidade e os sistemas ERP : estudo de caso na Sonae Sierra
Author: Gomes, João Miguel Pedro
Language: Portugués
Repository: 73
Subject: Contabilidade / Contabilidade de gestão / ERP / Estudo de casos / Accounting / Accounting management / Case study

Acceder

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