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Title: The impact of influencer marketing on consumer purchase intentions and brand attitude: the instagrammersAuthor: Costa, Inês Oliveira Milheiro daLanguage: InglésRepository: 73
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Title: Fake news vs. healthy dietLanguage: InglésRepository: 73Subject: Advertising / Marketing / International transfer of knowledge and sponsorship / Publicidade / Transferência internacional de conhecimento / Patrocínio / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / M300 / O330 / M Business administration and business economics - Marketing - Accounting - Personnel economics / O Economic development, innovation, technological change, and growth
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Title: Leadership sensegiving and leadership promotion of sensemaking: an analysis of the moderated mediation on team conflicts and implications on team effectivenessAuthor: Haddad, Lia MonneratLanguage: InglésRepository: 73Subject: Leadership sensegiving / Leadership promotion of sensemaking / Conflicts / Team effectiveness / Sensegiving da liderança / Promoção do sensemaking da equipa / Conflitos / Eficácia da equipa / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / D23 / O15 / D Microeconomics / O Economic development, innovation, technological change, and growth
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Title: The occurrence mechanism and avoidance of risk in medical equipment finance leaseAuthor: Hao, ZhongLanguage: InglésRepository: 73
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Title: Driving forces of strategic innovation in IT trade enterprises: an empirical study in Chengdu, ChinaAuthor: Yuan, ChengLanguage: InglésRepository: 73
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Title: Are start-ups aware of the importance of human resource management?Author: Ciríaco, Catarina MacedoLanguage: InglésRepository: 73
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Title: Supply chain operation strategies and risk management with working capital consideration: a case study of the supply chain of lightning protection products in ChinaAuthor: Chen, JianxiongLanguage: InglésRepository: 73
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Title: Information transmission efficiency between housing and land markets: an empirical study in ChinaAuthor: Lan, ZhengqiuLanguage: InglésRepository: 73
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Title: SCC, a case study of strategic marketing: drivers of success within hypercompetitive environmentAuthor: Marques, André MendesLanguage: InglésRepository: 73Subject: Marketing / Strategy / Strategic marketing / Beer sector / Estratégias / Marketing estratégico / Cerveja
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Title: Operations manager's individual competetencies for mass customizationAuthor: Somià, TatianaLanguage: InglésRepository: 73
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