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Subject: Teaching Strategy Repository: 73 Language: Inglés

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Title: The analysis of the four paradigms of business management consulting in Portugal in the light of the research field of strategy-as-practice
Author: Costa, R. / António, N. / Miguel, I. / Martinho, F.
Language: Inglés
Repository: 73
Subject: Management consulting / Strategy / Strategy-as-practice

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Title: The “Fashionable Knowledge” of management consultancy in Portugal: a perspective analysis related to the research field of strategy-as-practice
Author: Costa, R. / António, N.
Language: Inglés
Repository: 73
Subject: Strategy / Management consulting / SME / Strategy-as-practice

Acceder
Title: SCC, a case study of strategic marketing: drivers of success within hypercompetitive environment
Author: Marques, André Mendes
Language: Inglés
Repository: 73
Subject: Marketing / Strategy / Strategic marketing / Beer sector / Estratégias / Marketing estratégico / Cerveja

Acceder
Title: Developling a communication strategy to enter the mariculture market
Author: Pereira, Joana Cardoso Fava Reis
Language: Inglés
Repository: 73
Subject: Marketing / Strategy / Communication / Media / Fish / Mariculture / Estratégias de comunicação / Plano de marketing / Marca / Empresa de pesca / Consumidor / Trabalho de projeto / Estratégia / Comunicação / Maricultura / Peixe / Domínio/Área Científica::Ciências Sociais / M31 / M37 / M Business administration and business economics - Marketing - Accounting - Personnel economics

Acceder
Title: The strategy of implementation of a shared service center by Europcar
Author: Arouca, Mafalda Osório de Menezes Corrêa
Language: Inglés
Repository: 73
Subject: Strategy / Value / Competitive advantage / Shared Services Center / Estratégia empresarial / Vantagem competitiva / Modelos organizacionais / Empresa multinacional / Estratégias hospitalares / Valor / Centro de serviços partilhados / Domínio/Área Científica::Ciências Sociais / L25 / L Industrial organization

Acceder
Title: Formulação estratégica no CIEE Lisboa / Formulación Estratégica de CIEE Lisboa / Strategic Formulation of CIEE Lisbon
Author: Lopes da Costa, R. / Cunha, S. / Gonçalves, R.
Language: Inglés
Repository: 73
Subject: Strategy / Corporate strategies / Diversification / Strategic alliances / Mergers and/or acquisitions

Acceder
Title: Challenges and strategies for entry into the sports nutrition market in Portugal: a case study
Author: Correia, Arnaldo André
Language: Inglés
Repository: 73
Subject: Sports nutrition / Entrepreneurship / E-commerce / Digital marketing / Strategy / Nutrição desportiva / Empreendedorismo / Marketing digital / Estratégias / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

Acceder
Title: Worten's mobile application creation: adding customer value or a pressured digital response?
Author: Rosa, Inês Silva Alves
Language: Inglés
Repository: 73
Subject: Customer value / Digital disruption / Pressured digital pesponse / Strategy / Valor para o cliente / Disrupção digital / Resposta de pressão digital / Estratégia / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

Acceder
Title: Management control hierarchical dependency in a multinational group
Author: O’Neill, Alexandra
Language: Inglés
Repository: 73
Subject: Management control / Strategy / Organizational culture / Governance / Controlo de gestão / Estratégia organizacional / Cultura organizacional / Política governamental / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

Acceder
Title: Pereira diamond: projects' economic and social impacts
Author: Pereira, L. / Teixeira, C. / Salgado, A.
Language: Inglés
Repository: 73
Subject: Benefits / Project / Business Case / Investment / Strategy / Social Responsibility / Decision-making

Acceder

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