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Document Type: Tesis Repository: 73

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Title: Melhoria do processo de atendimento da FACLIMA
Author: Feliciano, Rute Vanessa Marques
Language: Portugués
Repository: 73
Subject: Mapeamento de processos / Reengenharia de processos / Process mapping / Process reengineering

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Title: Plano de negócio: cantinho do chocolate
Author: Moreira, André Sousa
Language: Portugués
Repository: 73
Subject: Plano de negócio / Posicionamento / Chocolate / Turismo / Business plan / Positioning / Tourism

Acceder
Title: Utilização do sentido de humor em anúncios de televisão para cerveja e a sua influência na decisão de compra e escolha de determinada marca
Author: Rijo, André Luís Rosa
Language: Portugués
Repository: 73
Subject: Sentido de humor / Spot publicitário televisivo / Cerveja / Decisão de compra / Sense of humor / Television ads / Beer / Purchasing decision

Acceder
Title: Microcredit and economic development: entrepreneurship or self-employment?
Author: Robalo, Joana Vieira dos Reis
Language: Inglés
Repository: 73
Subject: Microcredit / Microfinance / Entrepreneurship / Economic development / Microcrédito / Microfinança / Desenvolvimento económico

Acceder
Title: Motivations on online book-shopping of university students in China
Author: Zhang, Weisheng
Language: Inglés
Repository: 73
Subject: Motivation / Utilitarian value / Hedonic value / Online book shopping / Motivação / Valor utilitarista / Valor hedonista / Compras de livros online

Acceder
Title: Criação de uma solução conceptual que permita uma integração entre ERPs e redes sociais
Author: Restolho, André Filipe Costa
Language: Portugués
Repository: 73
Subject: CRM / ERP / SAP / Facebook

Acceder
Title: The impact of economic crisis on SMES’ strategy and HRM: the case of a Portuguese family firm
Author: Certã, André Filipe Oliveira
Language: Inglés
Repository: 73
Subject: GRH / Crise económica / PMEs / Resiliência organizacional / HRM / Economic crisis / SMEs / Organizational resilience

Acceder
Title: To franchise or not: “Maerl vs APatita” case
Author: Santos, Joana Nunes Vaz dos
Language: Inglés
Repository: 73
Subject: Jewellery market / Franchising / Free cash flows / Investment decision / Mercado da joalharia / Cash Flows libertos / Decisão de investimento

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Title: UBB expansion plan: Spain
Author: Sousa, André Henderson
Language: Inglés
Repository: 73
Subject: Entrepreneurship / Internationalization / Brand / Merchandise / Empreendedorismo / Internacionalização

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Title: Multivariate Garch modelling for european banking and portuguese firms
Author: Teixeira, Joana Isabel Duarte Mouro Franco
Language: Inglés
Repository: 73
Subject: Market capitalization / Correlations / Return rates / Volatility / Capitalização bolsista / Correlações / Taxas de retorno / Volatilidade

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