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73
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Author
Loureiro, S. M. C.
(3)
Rita, Paulo
(3)
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(2)
Moro, S.
(2)
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(2)
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Marketing
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Domínio/Área Científica::Ciências Sociais::Economia e Gestão
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M Business administration and business economics - Marketing - Accounting - Personnel economics
(93)
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Subject:
Marketing
Repository:
73
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Title:
Consumers' perception of corporate social responsability: the example of eco-design
Author:
Rioux, Bérénice
Language:
Inglés
Repository:
73
Subject:
Corporate social responsibility
/
Fair trade
/
Ecologica
/
Responsabilidade social das empresas
/
Comportamento do consumidor
/
Marketing
/
Imagem de marca
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
Acceder
Title:
Zara's case study: the strategy of the fast fashion pioneer
Author:
Costa, Ana Mafalda Ricardo Morgado
Language:
Inglés
Repository:
73
Subject:
Fast Fashion
/
Marketing
/
Strategy
/
Generations of consumer
/
Estratégias de marketing
/
Indústria têxtil
/
Moda
/
Comportamento do consumidor
/
Comércio eletrónico
/
Geração
/
Caso pedagógico
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
L1
/
L81
/
M31
/
J Labor and demographic economics
/
L Industrial organization
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
Insights on the use and consequences of user-generated content in the context of portuguese luxury hotels
Author:
Caetano, Ana Rita Amaral
Language:
Inglés
Repository:
73
Subject:
Hospitality
/
Luxury hotels industry
/
User-generated content
/
Facebook
/
Indústria hoteleira
/
Marketing
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
/
M30
/
M31
/
Z33
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
/
Z Other special topics
Acceder
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