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Query: NON-LIVING RESOURCES" Repository: 73 Year: 2008 Year: 2011 Document Type: Tesis

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Title: The Brand Whole: o contributo da publicidade para a integralidade da marca
Author: Luz, Maria Cristina Martins da
Language: Portugués
Repository: 73
Subject: Gestão de marca / Modelo de marca / Eficácia publicitária / Holismo / Brand management / Brand model / Advertising effectiveness / Holistic brand

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Title: Strategy tools’ use in the largest companies in Portugal
Author: Oliveira, Bruno José Olim Marote Gomes de
Language: Inglés
Repository: 73
Subject: Strategy / Strategy tools / Strategizing / Estratégia / Ferramentas estratégicas

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Title: Novos modelos de governança em desenvolvimento local: análise e reflexão das políticas públicas nos concelhos interiores do Baixo Alentejo
Author: Cascalheira, Sandra Isabel Palminha
Language: Portugués
Repository: 73
Subject: Desenvolvimento Local / Governança / Politicas Públicas / Participação Pública / Local Development / Governance / Public Policies / Public Participation

Acceder
Title: Stakeholders’ theory and corporate social responsibility (CSR): an empirical study on public-private partnership (PPP) for healthcare in China
Author: Lihong, Gu
Language: Inglés
Repository: 73
Subject: Grupos de interesses / Responsabilidade social corporativa (RSC) / Parceria público-privado (PPP) / Saúde pública / China / Stakeholders / Corporate social responsibility (CSR) / Public-private partnership (PPP) / Healthcare

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