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Repository
73
(13)
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Author
Almeida, Bernardo Alves da Silva
(1)
Andrade, Serenela Alves de
(1)
Anes, Paulo Jorge Padrão
(1)
Ferreira, Ana Luísa Costa
(1)
Ferreira, Sandrine Marques
(1)
Gonçalinho, David José do Carmo Chalbert Cardeira
(1)
Luz, Maria Inês Reis Mendes da
(1)
Macias, Margarida Catalão Fontan
(1)
Mu Li
(1)
Pereira, Marco Aurélio da Mata
(1)
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Comunicação
(13)
Communication
(7)
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
(4)
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
(4)
M Business administration and business economics - Marketing - Accounting - Personnel economics
(4)
M31
(3)
Rede social
(3)
Branding
(2)
CRM Customer relationship management
(2)
Comportamento do consumidor
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2021
(13)
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Query:
COMMUNICATION TECHNOLOGIES
Repository:
73
Year:
2021
Subject:
Comunicação
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13
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Title:
Critical success factors and benefits of social CRM implementation
Author:
Saag, Helen
Language:
Inglés
Repository:
73
Subject:
Social CRM
/
Social media
/
Customer service
/
Communication
/
CRM Customer relationship management
/
Satisfação do cliente
/
Comunicação
/
Rede social
/
Estratégias de sucesso
/
Domínio/Área Científica::Ciências Sociais::Outras Ciências Sociais
Acceder
Title:
The role of naming sponsors in summer music festivals
Author:
Andrade, Serenela Alves de
Language:
Inglés
Repository:
73
Subject:
Branding
/
Markerting communications
/
Consumer behaviour
/
Summer music festivals
/
Comunicação
/
Marketing
/
Comportamento do consumidor
/
Festivais
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M31
/
M37
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
Title:
How to improve customer retention and lifetime value on subscription-based models: in company project with "The Bam and Boo" toothbrush
Author:
Macias, Margarida Catalão Fontan
Language:
Inglés
Repository:
73
Subject:
Subscription
/
Customer relationship
/
Green products
/
Retention
/
Subscrições
/
Relacionamento com clientes
/
Produtos “Verdes”
/
Retenção
/
Marketing relacional
/
Estratégia organizacional
/
Comunicação
/
CRM Customer relationship management
/
Comportamento do consumidor
/
Fidelidade
/
Trabalho de projeto
/
Domínio/Área Científica::Ciências Sociais::Economia e Gestão
/
M31
/
M130
/
M Business administration and business economics - Marketing - Accounting - Personnel economics
Acceder
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