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Subject: Loyalty Programs Subject: Loyalty programs Year: 2020

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Title: Plano de marketing - Aparthotel Casa Areias
Author: Gomes, Vanessa Sofia de Sousa
Language: Portugués
Repository: 73
Subject: Plano de marketing / Turismo / Marketing relacional / Trabalho de projeto / Marketing Plan / Tourism / Hospitality / Communication plan / Loyalty / Costumer satisfaction / Relational marketing / Domínio/Área Científica::Ciências Sociais::Economia e Gestão

Acceder
Title: CRM strategies: an approach to Lidl, Sonae and Jerónimo Martins firms
Author: Carrilho, Marta Guerra
Language: Inglés
Repository: 73
Subject: Marketing / CRM Customer relationship management / Gestão de clientes / Fidelidade à Marca / Portugal / Communications / Strategic / Customer relationship / Interaction / Loyalty / Comunicação / Estratégias / Relação com o cliente / Interação social / Fidelidade / Domínio/Área Científica::Ciências Sociais

Acceder
Title: Relación entre la confianza hacia la publicidad y la lealtad hacia la marca / Relationship between the trust toward the advertising and the loyalty toward the brand
Author: Bucheli Sandoval, Julián Eduardo / Brin, Javier
Language: Español
Repository: 75
Subject: Lealtad / Confianza / Publicidad / Marca / Actitud / Escepticismo / Loyalty / Trust / Advertising / Brand / Attitude / Skepticism

Acceder
Title: O impacto da reputação corporativa na confiança, satisfação e lealdade dos clientes bancários: comparação entre as marcas Activobank e Millennium BCP
Author: Mateus, Joana Silva
Language: Portugués
Repository: 73
Subject: Reputação corporativa / Confiança / Satisfação / Lealdade / Switching costs / Setor bancário / ActivoBank / Millennium bcp / Corporate reputation / Trust / Satisfaction / Loyalty / Banking sector / Domínio/Área Científica::Ciências Sociais::Economia e Gestão / M30 / M Business administration and business economics - Marketing - Accounting - Personnel economics

Acceder
Title: Formato de presentación de proyecto. Análisis de la percepción de valor y la lealtad de los clientes de las tarjetas de crédito de marca compartida para la categoría “institución bancaria – tienda minorista de ropa, accesorios y calzado” en Bogotá
Author: Neme Cháves, Samir Ricardo / Forero Molina, Sara Catalina
Language: Desconocido
Repository: 40
Subject: Tarjeta de crédito de marca compartida / Valor percibido / Lealtad / Tienda minorista / Institución bancaria / Co-branded credit card / Perceived value / Loyalty / Retail store / Banking institution

Acceder
Title: Plan de fidelización Distribuidora Grupo Éxito
Author: Toquica Betancourt, Karen Geraldine
Language: Español
Repository: 40
Subject: Fidelización / venta / clientes / segmentos / TAT / Digital / Loyalty / Sales / Customers / Segments / Planificación comercial / Mercadeo / Planificación del mercadeo

Acceder
Title: Cultura organizativa del técnico deportivo y su relación con la Satisfacción y Valor percibido de usuarios de actividades deportivas extraescolares / Sports technicians’ organizational culture and its relationship with extracurricular sports activities users’ satisfaction and perceived value
Author: Aznar Cebamanos, Mónica / Nuviala, Román / Grao-Cruces, Alberto / Nuviala Nuviala, Alberto
Language: Español
Repository: 30
Subject: Fidelización / misión / implicación / actividad física extraescolar / abandono deportivo / Loyalty / mission / involvement / extracurricular physical activity / sports abandonment

Acceder

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